Smartphones accompany us everywhere. We use them for communication, entertainment or information. Applications like YouTube, Instagram, Snapchat, Facebook, Twitter and Co. make us use these gadgets even longer.
Few people know, however, that the companies behind these apps finance themselves almost exclusively through advertising revenues. They employ psychologists to find out how to capture their users’ attention as often and as long as possible.
They succeed by means of Snapchat Streaks, Instagram Stories, Facebook Likes, YouTube AutoPlay and all the reminders and news on our lock screen. Downloading apps instead of using websites, never-ending newsfeeds to scroll down – all this is designed so that we spend as much time on our smartphone as possible, until these applications have become a habit and a fixture in our daily life.
Whether you find enough time for yourself, your friends, hobbies or anything else, which is important to you, is your own business. YouTube and Co. provide a sheer endless stock of entertainment for consumption. Is it your own decision whether we allow Facebook, Youtube and Co to make money out of our phone use time. Or do these apps help us to live life just as we want?
- Check how much time per day you spend on your cell phone. Use your phone consciously and control your use time. Maybe an app will help you to see how much time per day you use your cell phone.
- Allow reminders and notifications only if you want them and only as loud and visible as you want them.
- Consciously take time when you do things without your smartphone.